What the Dow’s 28% Crash Tells Us About the Economy

It is hard to follow the stomach–turning plunge across financial markets without hearing a reference to the Dow.

Professional money managers, as well as casual investors, often look at the Dow—or the Dow Jones Industrial Average—to get a 30-thousand feet view of the markets. Referred to as simply the Dow, it is a price–weighted average of 30 blue–chip U.S. stocks that are generally the leaders in their industry.

Amid the current carnage, observing the index can help in gauging the damage the coronavirus is inflicting on portfolios, and whether the downturn is a short-turn consequence of disrupted supply chains and skittish consumer demand or a broader symptom of a bull market that has run its course.

To better understand the differing aspects of the economy and the signals they are flashing, we have grouped the 30 Dow stocks into nine broad economic sectors—health care, energy, consumer staples, communication services, information technology, consumer discretionary, financials, industrials and basic materials. Here is an overview of the U.S. stock market through the lens of the Dow.

2020 Dow: Historic High to Historic Rout

Feb. 12

Jan. 1

Jan. 23

Chinese death toll

Chinese authorities

China locks down Wuhan.

passes 1,100.

close a Wuhan seafood

WHO reports 581

market linked to

coronavirus cases, 571

Feb. 17

The Dow reaches an

flu–like illnesses

from China and 17 deaths

Apple says it will

all–time high of

in China

miss Q1 revenue

29,551

March 11

target due to

WHO declares

30,000

China production

virus outbreak a

slowdown

pandemic

28,000

Jan. 12

Feb. 1

According to the World Health

26,000

Apple temporarily

Organization (WHO), the

closes stores and

Feb. 25

Chinese government “reports

corporate offices

Confirmed cases

that there is no clear evidence

in China.

24,000

pass 81,000

that the virus passes easily

U.S. confirms eight

globally, deaths

from person to person”

domestic virus

pass 2,700

cases

22,000

March 16

The Dow

20,000

drops 2,999

points in

one day

18,000

Dec. 31

Jan. 8

Jan. 15

Jan. 23

Jan. 31

Feb. 7

Feb. 14

Feb. 21

Feb. 28

March 9

March 17

Jan. 1

Jan. 23

Feb. 12

Chinese

China locks down

Chinese death toll

authorities close a

Wuhan. WHO

passes 1,100.

Wuhan seafood

reports 581

March 11

market linked to

coronavirus cases,

The Dow reaches

WHO

flu-like illnesses

571 from China and

an all-time high of

declares virus

17 deaths in China

29,551

outbreak a

pandemic

Feb. 17

Apple says it will

miss Q1 revenue

30,000

target due to

China production

slowdown

28,000

Jan. 12

Feb. 1

According to the World

26,000

Apple

Health Organization

temporarily

(WHO), the Chinese

closes stores

government “reports that

and corporate

Feb. 25

there is no clear evidence

offices in China.

24,000

Confirmed

that the virus passes easily

U.S. confirms

cases pass

from person to person”

eight domestic

81,000 globally,

virus cases

deaths pass

2,700

22,000

March 16

The Dow

20,000

drops 2,999

points in one

day

18,000

Dec. 31

Jan. 15

Jan. 31

Feb. 21

March 17

Jan. 1

Chinese authorities close a

Wuhan seafood market

linked to flu-like illnesses

Jan. 23

China locks down Wuhan. WHO

reports 581 coronavirus cases, 571

from China and 17 deaths in China

Feb. 12

Chinese death toll passes

1,100.

The Dow reaches an all-time

high of

29,551

30,000

Feb. 17

Apple says it will

miss Q1 revenue

target due to

China production

slowdown

28,000

Feb. 1

Apple temporarily closes

stores and corporate

offices in China.

U.S. confirms eight

26,000

domestic virus cases

Feb. 25

Confirmed cases pass

81,000 globally, deaths

pass 2,700

24,000

March 11

WHO declares

virus outbreak a

pandemic

22,000

March 16

The Dow

drops 2,999

points in

one day

20,000

Jan. 1

March 17

Source: Bloomberg Data

February 12, 2020 Dow

March 17, 2020 Dow

29,551

21,237

=

8,314

February 12, 2020

29,551

March 17, 2020

21,237

8,314

February 12, 2020 Dow

March 17, 2020 Dow

29,551

21,237

=

8,314

Components of a 8,300-Point Drop

Critics of the Dow say that it inaccurately portrays the general market as stocks with a higher price, such as Apple and Boeing, are over represented. Boeing is a relevant example as its current decline does not only reflect troubles related to the coronavirus outbreak, but also its ongoing crisis that was triggered by two fatal crashes of its 737 Max jet within a span of five months early last year. However, it is now the most significant contributor to the Dow’s drop since its peak on Feb. 12.

$ change in stock

% change since

Dow point drop

price since Feb. 12

Feb. 12

(price change adjusted with Dow divisor)

B

oeing

–$223.31

–64.3

–1514.52

Goldman Sachs

–79.98

–33.5

–542.44

Apple

–74.34

–22.7

–504.19

McDonald's

–69.84

–32.1

–473.67

Home Dep

o

t

–67.95

–28.1

–460.85

Uni

t

ed

T

echnologies

–62.34

–40.2

–422.80

Uni

t

edHealth G

r

oup

–59.26

–19.5

–401.91

Vi

s

a

–49.55

–23.9

–336.06

IBM

–48.66

–31.3

–330.02

W

alt Disn

e

y

–48.32

–34.1

–327.71

Ameri

c

an Exp

r

ess

–46.66

–35.0

–316.46

–44.24

–32.1

JPMo

r

gan Cha

s

e

–300.04

–41.35

–36.9

Ch

e

v

r

on

–280.44

–39.39

–28.2

C

a

t

erpillar

–267.15

–39.3

–29.0

T

r

a

v

elers

–266.54

–38.14

–20.6

Mic

r

o

s

o

f

t

–258.67

NIKE

–33.16

–32.2

–224.90

3M

–29.36

–17.9

–199.12

Ex

x

on Mobil

–24.46

–39.9

–165.89

D

o

w

–22.78

–46.1

–154.50

I

n

t

el

–17.38

–25.8

–117.87

John

s

on & John

s

on

–14.5

–9.6

–98.34

Ci

s

co

–14.43

–28.9

–97.87

Co

c

a–Cola

–12.23

–20.6

–82.95

Me

r

ck

–8.77

–10.5

–59.48

P

z

er

–5.58

–14.8

–37.84

–5.21

P

r

oc

t

er & Gamble

–4.2

–35.34

–4.87

W

alg

r

eens

–8.9

–33.03

–3.92

V

eri

z

on

–6.7

–26.59

+3.41

W

almart

+2.9

+23.13

$ change in stock

% change since

Dow point drop

price since Feb. 12

Feb. 12

(price change adjusted with Dow divisor)

Boeing

–$223.31

–64.3

–1514.52

Goldman Sachs

–79.98

–33.5

–542.44

Apple

–74.34

–22.7

–504.19

McDonald's

–69.84

–32.1

–473.67

Home Depot

–67.95

–28.1

–460.85

United Technologies

–62.34

–40.2

–422.80

UnitedHealth Group

–59.26

–19.5

–401.91

Visa

–49.55

–23.9

–336.06

IBM

–48.66

–31.3

–330.02

Walt Disney

–48.32

–34.1

–327.71

American Express

–46.66

–35.0

–316.46

JPMorgan Chase

–44.24

–32.1

–300.04

Chevron

–41.35

–36.9

–280.44

Caterpillar

–39.39

–28.2

–267.15

Travelers

–39.3

–29.0

–266.54

Microsoft

–38.14

–20.6

–258.67

NIKE

–33.16

–32.2

–224.90

3M

–29.36

–17.9

–199.12

Exxon Mobil

–24.46

–39.9

–165.89

Dow

–22.78

–46.1

–154.50

Intel

–17.38

–25.8

–117.87

Johnson & Johnson

–14.5

–9.6

–98.34

Cisco

–14.43

–28.9

–97.87

Coca–Cola

–12.23

–20.6

–82.95

Merck

–8.77

–10.5

–59.48

Pzer

–5.58

–14.8

–37.84

Procter & Gamble

–5.21

–4.2

–35.34

Walgreens

–4.87

–8.9

–33.03

Verizon

–3.92

–6.7

–26.59

Walmart

+3.41

+2.9

+23.13

Dow point drop

(price change adjusted

with Dow divisor)

Boeing

–1514.52

Goldman Sachs

–542.44

Apple

–504.19

McDonald's

–473.67

Home Depot

–460.85

United Technologies

–422.80

UnitedHealth Group

–401.91

Visa

–336.06

IBM

–330.02

Walt Disney

–327.71

American Express

–316.46

JPMorgan Chase

–300.04

Chevron

–280.44

Caterpillar

–267.15

Travelers

–266.54

Microsoft

–258.67

NIKE

–224.90

3M

–199.12

Exxon Mobil

–165.89

Dow

–154.50

Intel

–117.87

Johnson & Johnson

–98.34

Cisco

–97.87

Coca–Cola

–82.95

Merck

–59.48

Pzer

–37.84

Procter & Gamble

–35.34

Walgreens

–33.03

Verizon

–26.59

Walmart

+23.13

Source: Bloomberg Data
-28.1%

Dow Jones
Industrial Average

-24.5%

Dow Jones
excluding Boeing

-18.9%

Dow Jones
15 best performing stocks

Percentage Drop by Industry Sectors, Best to Worst Performing

As shown in the chart above, certain stocks, such as Walmart, have been fairly resilient, with consumer staples as a group faring better than the rest overall. On average, stocks in four other sectors, health care, communications services, information technology and consumer discretionary are performing better than the overall drop of 28% in the Dow.

Consumer Staples

-7.7%
These consumer products are those that remain in family budgets regardless of financial problems in the larger economy, and are expectedly doing relatively better than the rest of the index. Walmart’s stock is seen as a “place to hide” amid the looming threat of a recession, while grocery sales overall are surging as consumers stock up and get ready to wait out the pandemic.

% change since Feb. 12, 2020 peak

+2.9

Walmart

–4.2

Procter & Gamble

–8.9

Walgreens

–20.6

Coca–Cola

Health Care

-13.6%
Shares of pharmaceutical and biotechnology drug developers have done well amid the widespread panic, as several companies unveiled plans to combat Covid-19. At the same time, investors soured on the nation’s hospitals, which already saddled with debt, may feel an increased pressure as elective surgeries are delayed. Also, if the economy slides into a recession, it might mean the hospitals would get more patients that are covered by Medicare and Medicaid, which are less profitable, as well as see an increase in unpaid bills.

% change since Feb. 12, 2020 peak

–9.6

Johnson & Johnson

–10.5

Merck

–14.8

Pzer

–19.5

UnitedHealth Group

Communication Services

-20.4%
While the Dow includes just two companies from this group—Walt Disney and Verizon—overall, the sector’s stocks have done better than the broader market given a mixed exposure to the virus spread. The crisis has led to a drastic drop in ticket sales at movie theaters, yet, another part of the sector—like wireless service provider Verizon—remains largely insulated from any coronavirus impact, though equipment sales could see some declines due to supply constraints and store closings.

% change since Feb. 12, 2020 peak

–6.7

Verizon

–34.1

Walt Disney

Information Technology

-25.5%
Technology companies—be it IBM, Apple or Microsoft—are being seen as reasonably defensive as patient investors look ahead to key tailwinds in 5G technologies, cloud computing products and artificial intelligence, even though strained global supply chains may have put a dent in near-term optimism.

% change since Feb. 12, 2020 peak

–20.6

Microsoft

–22.7

Apple

–23.9

Visa

–25.8

Intel

–28.9

Cisco

–31.3

IBM

Consumer Discretionary

-30.8%
Discretionary spends, such as buying new shoes, clothes, furnitures or cars, or even eating out, are expected to go down, reflected in the sharp decline seen in the stocks of Nike and McDonald’s. Restaurant stocks have continued to slide, as more companies shifted to takeout only, either by choice or state/city mandate, while cruise-line operators’ stocks are in a freefall.

% change since Feb. 12, 2020 peak

–28.1

Home Depot

–32.1

McDonald’s

–32.2

Nike

Financials

-32.4%
Financial companies have been among the hardest hit as the virus threatened to tip the economy into a recession, with the KBW index of top U.S. banks falling nearly 40% since mid-February when the broader virus-fueled selloff began. With the Federal Reserve slashing its benchmark rate to near zero over the weekend, banks’ profits are expected to feel the squeeze, along with rising concern that borrowers may not be able to pay back loans in a faltering economy.

% change since Feb. 12, 2020 peak

–29.0

Travelers

–32.1

JPMorgan Chase

–33.5

Goldman Sachs

–35.0

American Express

Industrials

-37.6%
With the virus outbreak forcing social distancing, and keeping people from buying cars or taking flights, the impact is rippling through the manufacturing industry and its supply chain. Factories and plants across the globe are being forced to shut down. Boeing, which was already struggling to sort out its troubles related to the 737 Max aircraft that was grounded last year after two fatal crashes, is now facing a double whammy as the airline industry sees an unprecedented drop in demand. That may, in turn, force airlines to defer their aircraft orders, or even cancel some if the situation does not improve in a few more months. The overall investor nervousness is also reflected in the shares of Caterpillar and United Technologies, two stocks that can be seen as bellwethers of the global industrial economy.

% change since Feb. 12, 2020 peak

–17.9

3M

–28.2

Caterpillar

–40.2

United Technologies

–64.3

Boeing

Energy

-38.4%
Energy stocks are taking a beating as the sector faces demand headwinds from coronavirus, while the ongoing price war between Saudi Arabia and Russia isn't helping anyone's cause. Energy is the worst-performing group in the S&P 500 this year, down 54%. Meanwhile, U.S. shale drillers are responding by slashing their capital budgets and dividends in a bid to weather the downturn.

% change since Feb. 12, 2020 peak

–36.9

Chevron

–39.9

Exxon Mobil

Materials

-46.1%
The S&P 500 Materials index has lost about 28% since the rout started on Feb. 21. The worst hit sectors were chemical, fertilizer and industrial metals, all of which depend on the global economy for the demand of their products. The pullback led to fertilizer maker Mosaic Co. and plastic producer LyondellBasell Industries N.V. to lose about 50% of their stock value since the sell-off began. Meanwhile, gold miner Newmont Corp. was the least affected stock within the materials, as gold prices held up relatively well amid global panic selling.

% change since Feb. 12, 2020 peak

–46.1

Dow

Recoveries from Collapse

Since the 1980s, the Dow has recorded three other losses of more than 25% from previous highs. Historically, recoveries from these lows have taken many months.

1987

“Black Monday”

2001–2002

Downturn following 9/11 attacks

2007–2008

Financial crisis

–36%

–38%

–54%

2-month decline

33-month decline

17-month decline

16,000

2,800

12,000

14,000

2,400

12,000

10,000

10,000

2,000

8,000

8,000

1,600

6,000

2008

2009

2010

2011

2012

2013

1988

1989

1990

2000

2001

2002

2003

2004

2005

2006

Months to recover from bottom

Months to recover from bottom

Months to recover from bottom

22

48

48

2001–2002

Downturn following

9/11 attacks

2007–2008

Financial

crisis

1987

“Black

Monday”

–36%

–38%

–54%

2-month decline

33-month decline

17-month decline

16,000

2,800

12,000

14,000

2,400

12,000

10,000

10,000

2,000

8,000

8,000

1,600

6,000

‘08

‘09

‘10

‘11

‘12

‘13

‘88

‘89

‘90

‘00

‘02

‘04

‘06

Months to recover from bottom

Months to recover from bottom

Months to recover from bottom

22

48

48

1987

“Black Monday”

–36%

2-month decline

2,800

2,400

2,000

1,600

1987

1989

Months to recover

from bottom

22

2001–2002

Downturn following 9/11 attacks

–38%

33-month decline

12,000

10,000

8,000

2000

2002

2004

2006

Months to recover

from bottom

48

2007–2008

Financial crisis

–54%

17-month decline

16,000

14,000

12,000

10,000

8,000

6,000

2007

2009

2011

2013

Months to recover

from bottom

48

Source: Bloomberg Data