Find new areas for business growth
Growth ideation is crucial for continuous business growth. With this Growth Ideation Canvas you’ll get a pragmatic framework for conducting systematic growth ideation in your organisation.
It is designed for the context of ecommerce and online business development.
The canvas covers the following key areas for growth along the purchase funnel:
- Top-of-the-funnel (TOFU) growth
- Middle-of-the-funnel (MOFU) growth
- Bottom-of-the-funnel (BOFU) growth
- Full funnel (FUFU) growth