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How to go global in streaming: Old way: - A successful local business - Global Content - A global playbook - You hit "Launch" once and for all New way: - A solid local business - Homework - Local content - A localized playbook - You hit "Launch" one market at a time Go global wisely. #streamingmedia #strategy #thinkglobalactlocal
But also if you do one market at a time, you can manipulate growth for years, pleasing Wall Street ;)
Yes Marion Ranchet, local content & content localization especially in multi-lingual environment.
Project, Product, Systems Integration and Business Development | AWS Certified Solutions Architect | Workato Certified Automation Pro | Machine Learning and AI
1yI agree with the new way! But the “localized playbook” is easier said than done. Aggregating, conforming, creating, and delivering those assets to a new spec is a tough haul. 😀