We followed up on our McDonald's Travis Scott meal with one featuring the signature order of another popular singer: J Balvin. The second installation of our “Trays” campaign highlights his favorite McD meal: a Big Mac (which he gets sans pickles), medium fries with ketchup, and an Oreo McFlurry. We also premiered an expansive merch rollout accompanying the meal, including CHAINS 4 DAYS–an exclusive set of chains detailing Balvin's order: a 14-karat Big Mac, French Fries and Oreo McFlurry.
